It’s been an amazing year of building my practice as a Student Core Energetics Practitioner and I’ve learned A LOT in the process. In December 2018 I started working with my first ever client and now I’ve worked with over 20 people individually, see about 7 individual clients a week consistently. This is on top of still being in school and working another job.
I’ve learned A LOT growing this practice and want to share the top three things I’ve learned as it may be helpful to you as well.
- Focus on SERVING
This is super important every step of the way but for me PARTICULARLY in the sales process. I’m not a “natural salesperson.” I’m a bit of an introvert and no one in my family is in sales. Selling my sessions has been one of the greatest challenges I’ve had to overcome in order to start my business.
The good news is, the more I focus on how Core Energetics can help potential customers, the easier it is. Core Energetics has been completely life-changing for me, so if I stay focused on how it can help others, selling becomes much easier.
If you stay focused on how this product or service can help your potential client, it all becomes so much easier.
If I get caught up in myself and how much money I need to make, it becomes much less clean and clear of a sales process
So with every sales email, call, FB or IG post ask:
What would best serve this potential client? What would help them?
I swear to God, this is a game-changer. It’s going to change everything.
- Follow INTUITION (and Don’t Change Your Mind Afterwards!)
One of the HUGE bottlenecks for small business is not making decisions. There are a million ways you can market your business, so you simply need to DECIDE which one you are going to try first and then DO IT.
Here’s the catch, if you don’t decide what marketing strategy you’re going to try first then you’re not going to try anything which is going to mean you’re not going to attract any new clients.
I recommend connecting to your intuition to make the decision but also giving yourself a time limit on it. I’ll schedule one hour to sit in a cafe and write in my journal and make the decision.
If it’s an even bigger decision – I’ll schedule one hour to walk in High Park followed by an hour to sit in a cafe and write about it.
Then – this is the HARD PART. Once the decision is made – you have to DO IT. Don’t second guess. Don’t change your mind.
Give it a fair shot. If you decide you want to start a podcast – you have to commit to weekly or bi-weekly episodes for 6 months. If you want to try Facebook ads – you need to give yourself a 3 – 6 month testing period and a BUDGET.
If you don’t give it a fair shot, of course, it’s not going to work and it’s going to be a complete waste of your time and energy.
Pray or meditate or write and connect to your intuition. Make the best decision you can with the information you have. And then take action and give it enough time and energy for it to flourish.
- Planning is EVERYTHING
I used to say, I’m not that organized. I’m not that rigid. I couldn’t completely stick to a schedule. And so even when business mentors would recommend a more rigorous planning and scheduling process I’d think, “That works for them, but it won’t work for me.”
But this year I finally tried it. Brooke Castillo, a Life Coach that I absolutely love, suggested a specific planning method on one of her podcast episodes. It’s called “Throw Away Your To-Do List” on the Life Coach School podcast if you want to check it out.
I tried it and it absolutely revolutionized how I take care of my time. I have more time off and time for breaks than I ever did before and now when I’m “working” I’m really focused because I know what to do and how much time I have to get it done. Like today I have one hour to write this blog post and then tomorrow I have 30 minutes scheduled to edit it.
So today I’m just getting it all down, out of my head as quickly as possible. I had already chosen the topic at an earlier topic brainstorming session so when I sat down to write today I could start right away.
And I know it only has to be a shitty first draft because tomorrow I’ll read it out loud, add any insights that came while I was sleeping and correct any typos.
And then when I’m off or on “break” I’m way more relaxed because I know everything I need to do is being taken care of.
I’m going to do a full blog post soon on the scheduling method I use now. I started out with Brooke’s method but have now tweaked and transformed it to make it work for me. So if you’re not already subscribed to my newsletter, make sure you sign up so you don’t miss this step by step guide! Sign up here – https://mailchi.mp/de5290fb7705/weekly-courage-and-career-newsletter
- Focus on SERVING
I hope you got so much value out of this article and it’s giving you insight into building your beautiful business. If you need any extra support, please let me know and I’d be more than happy to support you. I’m doing trial business coaching sessions for only $30 during the month of January so if you’d like to sign up for a trial session, email me at firstname.lastname@example.org.
Take good care,
P.S. My newest episode of the podcast is all about what blocks manifestation. So if you fully want to achieve your 2020 goals, this is a must-listen! Listen here – anchor.fm/burnout